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You are here: Home / Archives for SEO

SEO

June 2, 2023 By Tim McGarvey Leave a Comment

Unmasking the Big Bad Actors: A Guide to Choosing a Trustworthy Organic SEO Consultant

The internet has become a Deep Dark Forest full of “Big Bad Actors,” brand name review sites, directories, coupon sites, Pay-Per-Click (PPC) providers. These so-called organic seo experts make promises they can’t keep. Much like the Wolf in Little Red Riding Hood, Bad Actors will say sweet things about what their services will do for your business, but in the end all they do is gobble up valuable capital, leaving you with no return on your investment, no new business.

Complicating matters, the industry is also swarming with new graduates. Having been through a “Become A Digital Marketer in 18 Weeks,” bootcamp, they learn the jargon–impressions, traffic, rankings, views, and reviews–but no real skills. You simply cannot gain the deep technical expertise needed to build a powerful, profitable digital marketing network in 4.5 months.

Superficial SEO activity does not generate enough new income to cover the cost of the marketing, let alone turn a profit. When I encounter a new client who has asked for a “Save My SEO” call, they have usually spent between 6k to 30K per month on poorly conceived SEO strategies. New business is trickling in, but there is no hope of long term gains or growth.

When it’s done right, Digital Marketing does work, and in fact can be the foundation for long term profitability. Finding the right Organic SEO Consultant is key. In the capable hands of an experienced digital marketing professional with deep technical expertise and an understanding of marketing principles, business can be transformed. Going from start up to a seven-or eight-figure income success story takes time. But, it’s the happy ending most owners hope for.

Unmasking the Big Bad Actors- A Guide to Choosing a Trustworthy Organic SEO Consultant

A Step-by-Step Guide to Choosing an Organic SEO Consultant

1. Understand your business needs
2. Research different Organic SEO Consultants
3. Ask for references and check credentials
4. Discuss pricing options and services provided
5. Set expectations with the consultant about the timeline, deliverables, etc.
6. Establish a communication plan to stay up_to_date on progress
7. Monitor results and optimize strategies as needed

Choosing an SEO Consultant for organic search results is critical for any business looking to maximize its online presence. With the right consultant, companies can ensure that their website will reach its full potential regarding visibility and ranking. This guide provides a step-by-step process on how to choose the perfect Organic SEO Consultant for your business. From understanding your needs, researching consultants, and discussing pricing options, this guide has all the information you need to decide on hiring an expert organic search engine optimization consultant.

Step 1: Understand Your Business Needs

Before you search for an Organic SEO Consultant, it’s essential to understand the needs of your business. Ask yourself what you want to achieve with organic search engine optimization. Do you need assistance in creating content or optimizing existing content? Are there specific keywords that need to be targeted? Knowing the answers to these questions will help you identify the right consultant for your business.

Step 2: Research Different Organic SEO Consultants

Once you better understand your needs, it’s time to start researching potential consultants. Take some time to review their portfolio and read reviews from clients they’ve worked with. Pay attention to how they present themselves online – do they seem knowledgeable and professional? It’s also essential to ensure the consultant is familiar with recent changes in organic search engine optimization so that you know your website is being optimized using the latest techniques.

Step 3: Ask for References and Check Credentials

When you’ve narrowed your list of potential consultants, you must ask for references and check their credentials. Next, ask the consultants for a list of clients they’ve worked with and contact them for an honest opinion about their services. In addition, make sure that the consultant has any certifications or qualifications related to organic search engine optimization.

Step 4: Discuss Pricing Options and Services Provided

When meeting with prospective Organic SEO Consultants, discuss pricing options and what services are included in their fee. For example, some consultants may charge per hour, while others offer monthly packages. Also, consider if additional services such as website design or content creation are included in the cost so you know exactly what you’re getting for your money.

Step 5: Set Expectations with the Consultant about Timeline, Deliverables, etc.

It’s essential to be clear with the consultant you choose about expectations in terms of timeline and deliverables. Ensure they provide a detailed outline of what they will do and when they expect specific tasks to be completed. This will help ensure both parties know what to expect at each step.

Step 6: Establish a Communication Plan to Stay Up-to-Date on Progress

Once you have chosen an Organic SEO Consultant, it is crucial to establish a communication plan to stay up-to-date on progress. Make sure that you have scheduled meetings or calls at regular intervals to review the work being done and discuss any changes that may be needed. This will help ensure your website is constantly optimized for organic search engine rankings.

Step 7: Monitor Results and Optimize Strategies as Needed

The last step in choosing an Organic SEO Consultant is to monitor results and optimize strategies as needed. While it’s essential to let the consultant take the lead on making optimizations, staying informed about progress and adjusting tactics when necessary will ensure your website reaches its full potential. Remember to track key metrics such as traffic, conversions, and bounce rates so you can accurately assess whether the consultant is doing a good job or not.

Avoiding SEO Pitfalls- Your Guide to Choosing a Reputable Organic SEO Consultant

FAQ’s About Organic SEO

Q: What is an Organic SEO Consultant?

A: An Organic SEO Consultant is a professional who specializes in optimizing websites for search engines using organic (non-paid) techniques. They help businesses improve their online visibility, drive more traffic, and increase conversions by implementing effective SEO strategies.

Q: Why is it important to hire an Organic SEO Consultant?

A: Hiring an Organic SEO Consultant is crucial for businesses looking to maximize their online presence and achieve higher search engine rankings. The right consultant can help you create and implement effective SEO strategies that will increase your website traffic and improve your overall online performance.

Q: How much does it cost to hire an Organic SEO Consultant?

A: The cost of hiring an Organic SEO Consultant varies depending on factors such as experience, location, and the scope of services provided. Some consultants charge hourly rates, while others offer monthly packages or project-based fees. It’s essential to discuss pricing options and services with potential consultants to find the best fit for your budget and needs.

Q: How long does it take to see results from organic SEO efforts?

A: Organic SEO is a long-term strategy, and it typically takes several months to see significant improvements in search engine rankings and website traffic. However, the timeline may vary depending on factors such as the competitiveness of your industry, the current state of your website, and the strategies implemented by the consultant.

Q: Can I expect guaranteed results from an Organic SEO Consultant?

A: While an experienced Organic SEO Consultant can improve your website’s search engine rankings and drive more traffic, no one can guarantee specific results due to the ever-changing nature of search algorithms and competition. It’s essential to work closely with your consultant and monitor progress regularly to optimize strategies as needed.


Local SEO Consultant New York NY

Hire the Right Organic SEO Consultant

Choosing an Organic SEO Consultant can be daunting, but with proper preparation and research, it doesn’t have to be. Following these seven steps, you should find a consultant that meets your needs and helps take your business to the next level. Contact Tim McGarvey (https://timmcgarvey.com) today if you need help finding the perfect organic SEO Consultant for your business. He will work closely with you to ensure all your goals are met while optimizing strategies as required. With Tim’s expertise in organic search engine optimization, he will surely provide invaluable insights into how best to increase online visibility and reach more customers than ever!

Tim McGarvey

Tim McGarvey is a results driven internet marketing consultant specializing in social media, reputation marketing, traffic generation and SEO to create powerful connections between businesses and mainstream markets resulting in dramatic profitability.

timmcgarvey.com

Filed Under: internet marketing case study, press releases Tagged With: Local SEO New York NY, Organic SEO Consultant New York NY, SEO, SEO Consultant NYC

May 3, 2023 By Tim McGarvey Leave a Comment

Unleash the Power of Structured Data Markup to Improve Local SEO and Attract More Customers

This blog post explains how structured data markup improves local SEO to benefit businesses with their local presence. It discusses how schema markup can help search engines better understand a business’s location, hours, and services, and how this can improve local search rankings and visibility.

This article will:

1. Introduce the concept of Structured Data Markup (SDM) and its importance for local SEO

2. Explain how SDM can help search engines better understand a business’s location, hours, and services

3. Discuss the benefits of implementing SDM on websites, such as improved visibility in organic search results

4. Provide tips for optimizing your website with structured data markup

5. Describe how using an expert marketing consultant like Tim McGarvey can help businesses make the most out of their SDM implementation

6. Summarize the key points discussed throughout this article

Structured Data Markup (SDM) and its Importance for Local SEO

Structured Data Markup (SDM) is a technology that enables businesses to add information about their products and services to their websites, making them more easily discoverable by search engines. It uses coding languages such as JSON-LD, RDFa, and microdata to annotate webpages with elements like product names, descriptions, images, prices, and even location data. This helps search engines better understand the content of a website, allowing them to more accurately index the site in local searches.

SDM Can Help Search Engines Better Understand a Business’s Location, Hours, and Services

For business owners with a local presence, SDM can be especially beneficial. By using schema markup to provide additional location and contact details on their websites, businesses can improve their visibility in local searches and increase their chances of being found by potential customers in their area. SDM also allows businesses to showcase important information like store hours and services provided without having to place it directly onto the page itself, which makes it easier for customers to find what they need quickly. Finally, because SDM is more precise than traditional SEO tactics like meta tags and titles, it can help businesses achieve higher rankings in search engine results pages (SERPs).

Structured Data Markup – Improving Website Search Resutls

The Advantages of Structured Data Markup for Website Visibility and Increased Organic Search Rankings

By using Structured Data Markup (SDM), businesses can improve their visibility in organic search results, allowing them to be better indexed by search engines and more easily found by potential customers. SDM also provides additional location and contact information on websites without taking up extra space, making it easier for customers to find what they need quickly. Finally, because of its precision compared with traditional SEO tactics like meta tags and titles, SDM helps optimize a website’s ranking in SERPs more effectively.

Overall, implementing structured data markup can be an invaluable asset for businesses looking to boost their local SEO campaigns. By utilizing this technology correctly, businesses can ensure that they are properly indexed in local searches and that potential customers have easy access to all the necessary information they need when searching online.

Structured Data Markup – Improving Website Search Resutls

Tips for Optimizing Your Website with Structured Data Markup

One of the best ways to see first hand how structured data markup Improves local SEO is to optimize your website by using a tool like Google Tag Manager (GTM). GTM makes it easy to add and manage structured data tags on your website, saving you time and effort. When adding schema tags, be sure to include all relevant information, such as product name, description, images, price, and location data. Additionally, make sure the markup is up-to-date and accurate. Outdated or incorrect information can negatively affect your SEO performance.

Furthermore, consider implementing an Open Graph protocol or Rich Snippet to give search engines more detailed information about your website content. This will help them crawl your pages more effectively for indexing purposes and could even result in improved rankings in SERPs.

Unlock the Benefits of Structured Data Markup for Local SEO with Expert Assistance

In conclusion, structured data markup can be a powerful tool for local businesses looking to improve SEO campaigns and visibility in local searches. By providing additional information on their websites with SDM, businesses can ensure that search engines have an accurate understanding of what they offer, helping them to achieve higher rankings in SERPs and drive more relevant traffic to their sites.

Finally, if you need assistance implementing structured data markup on your website, consider seeking out the expertise of a professional marketing consultant like Tim McGarvey, Inc (https://timmcgarvey.com). With his knowledge and experience in digital marketing strategies, he can provide the guidance you need to take full advantage of SDM’s potential benefits for your business.

Key Points in the blog post:

  • Structured Data Markup (SDM) is a technology that enables businesses to add information about their products and services to their websites, making them more easily discoverable by search engines.
  • SDM can improve visibility in local searches and allow businesses to showcase important information without having to place it directly onto the page itself.
  • It is important to test the markup for accuracy and consider working with an expert marketing consultant who can help ensure that your SDM implementation is done correctly.
  • Implementing structured data markup can be an invaluable asset for businesses looking to boost their local SEO campaigns. By utilizing this technology correctly, businesses can increase their chances of being found by potential customers in their area.
  • With the right advice and guidance, businesses can make sure that their structured data markup is implemented correctly and reap the full benefits of its potential.

References:
1. “Structured Data Markup for E-commerce”. BrightEdge, 2018. https://www.brightedge.com/blog/structured-data-markup-for-ecommerce/.
2. Vemu, Madhavi K et al “Structured Data Markup: A Technical Guide for SEOs” Search Engine Journal, 2019 https://www.searchenginejournal.com/structured-data

Tim McGarvey

Tim McGarvey is a results driven internet marketing consultant specializing in social media, reputation marketing, traffic generation and SEO to create powerful connections between businesses and mainstream markets resulting in dramatic profitability.

timmcgarvey.com

Filed Under: Technical SEO Tagged With: Local SEO New York NY, Marketing Consultant New York NY, SEO, Structured Data Markup, Structured Data Markup Expert New York NY, Technical SEO

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  • Unmasking the Big Bad Actors: A Guide to Choosing a Trustworthy Organic SEO Consultant
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